Convenience is the number one reason why people say they “can’t” go vegan, followed closely by price and accessibility. And when you look at what drives the fast food industry, it’s the convenience, the price, and the accessibility. So, what better way to prove how easy it actually is to be vegan, than by veganizing the most ubiquitous of fast foods: the McDonald’s Hamburger. Retailing for less than a dollar, and found pretty much on every continent, I wanted to show just how easy it is to recreate that almost-too-salty, real-but-fake-tasting burger. Using the same dirt-cheap condiments, I was able to recreate this burger in about the same time it would take you to drive-thru McDonald’s, and costing less than $2 a pop. Sure, Beyond Burgers are still a slightly niche item here in the states, but give it time.

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